Posts by Graham:

• Positioning Theory Outside-In Thinking Direct Response Marketing
• Using Authority as a Mental Trigger for Direct Response Marketing
• Outside-in Thinking Is the Key to Marketing Success – Positioning by Al Ries and Jack Trout
• The Ultimate Objective of all Marketing: The Human Mind
• Focus on the Prospects Mind, Not the Product
• Solution is in the Prospects Mind from Positioning
• Language is the currency of the mind Al Ries & jack Trout
• Dale Carnegie Influence Other People
• The Over Simplified Message from Positioning
• Dale Carnegie Improve Yourself
• Bill Gates on Automation
• Frank Kern Quote Overcome Skepticism
• Alfred Adler on Becoming Genuinely Interested in Other People
• Henry Ford on Helping Others
• Henry Ford on the Secret of Success
• Dale Carnegie on Influencing Prospects to take Action